The problem with marketing. Part 1: Diagrams, flowcharts and bullshit.
This is probably correct in some way but I am sure it isn't helping anybody understand anything better. Are anyone else's eyes bleeding when they look at this?
To give the guy some credit, he does suggest this might be a bit complex for most organizations but can you imagine the room when this powerpoint slide flicks onto the screen?
http://davefleet.com/2010/03/evolving-social-media-marketing-ecosystem/
part 2 coming soon.
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