Kitcatt Nohr Digitas

Kitcatt Nohr Digitas has won two prestigious John Caples International Awards for its work on WaterAid.

The WaterAid Dig Toilets Not Graves campaign picked up two Bronze awards, in the Viral Video and TV categories. The campaign was also shortlisted in the Integrated category.

The John Caples International Awards honour the best in direct and interactive marketing around the world. With international chairs in 50 countries, it is funded by industry agencies, clients and suppliers, is run by industry volunteers and is judged by more than 100 active, senior-level, international creative professionals.

Between 200 and 300 creatives and marketers from around the world attend the annual dinner and presentation, which this year took place in New York on Thursday March 24th.

The WaterAid Dig Not Toilets Not Grave campaign included a TV ad, a viral film, online advertising and a PR stunt in Trafalgar Square.  

Find out more about the campaign.