Kitcatt Nohr Digitas

If you ignore the fact that the world existed before computers. (Which it did). And that social media existed before then too. (Which it did). Then here's a nifty little chart explaining how everything developed.

Most notable for me is the fact that the first mover in any space is hardly ever the one who turns out to own the space in the end. Hands up who remembers 'sixdegrees.com'? And the sheer amount of our money that went up in smoke in the .com boom.